DAYE • UX/UI
Redesigning Daye’s ecommerce site
Daye - a women’s health tech startup exists to raise the standards in gynae health by creating innovative products and services that fit conveniently into our lives.
Homepage desktop designs
Back in 2023, I joined Daye as a Senior Digital Product Designer, with the aim of further improving their digital product offering. As part of my role, I initiated and led the redesign of their ecommerce site. My main focus was developing and implementing the new ecommerce look and feel, as well as redesigning a selection of pages while delegating and overseeing additional project work.
PERSONAL CONTRIBUTIONS
Business requirement gathering
Current site analysis
Competitor analysis
Ideation & workshopping
Project roadmapping
Design direction
Wireframing
Interaction design
Design documentation
Visual design
Work delegation, supervision and feedbacking
Homepage desktop designs
Homepage mobile designs
Homepage desktop designs
Homepage module design documentation example
Free nurse consultations page desktop designs
Free nurse consultations page mobile designs
Product detail page desktop designs, designed by Valentin Ivanov, work delegated, supervised and reviewed by myself
Product detail page mobile designs, designed by Valentin Ivanov, work delegated, supervised and reviewed by myself